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Research papers

Country image

This paper divides into two main sections: the first section deals with background details to the Country Image study including the reasons why it was conducted, how it was designed, and the specific relevance of the study to the travel and tourism...

Catalogue: Seminar 1991: Travel And Tourism Transition
Authors: Eamonn Williams, Tim Clarke
June 15, 1991
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Citation

Williams and Clarke (1991a, June 15). Country image. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/country-image